2241 North Magnolia,
Unit 1
Thanks to expert staging, strategic pricing, & differentiated marketing, this home received multiple offers & sold for $56,000 over list price.
Offered at $449,000 & closed at $505,000
The M&Co. Difference
Listing Strategy
2 & 3 bedroom condos are in short supply in Lincoln Park! With this in mind, we opted to price slightly lower than market value with the goal of soliciting multiple offers & driving up the price. We also decided to list this home privately — it was tenant-occupied at the time it was listed, so the sellers wanted to limit foot traffic in the home while still actively marketing it.
Home Preparation
This gorgeous home was already in great shape! Instead of waiting until the home was vacant, we were able to use the existing furniture mixed with some of our accessories to really make this home shine. Then, we brought in our photographer – he is skilled in maximizing room sizes, lighting, & more. The result was a stylish home that showed fabulously, without the cost of doing full staging.
In-House Marketing
We are passionate storytellers & master marketers. We wrote a transportive listing description, designed an eye-catching web page highlighting the home & the neighborhood (see it here!), & printed glossy flyers for private showings. Coupled with digital marketing elements – including a targeted email to top agents in the city – we were able to generate a ton of demand for this home.
Repeat Clients
600+
Homes Sold
100+
Agents in Chicago
$250M+
Closed Sales
Top 1%
Past Lincoln Park Listings
It’s so hard to choose, but we narrowed down some of our favorite homes we’ve represented.
Kind Words from M&Co. Sellers
The team was attentive, supportive, and dedicated throughout every step of my condo sale.
Emily D.
M&Co. marketing is gorgeous and helps the listing really shine! Thanks for making a stressful change sweet and simple.
Maria D.
Their meticulous attention to detail and extensive experience instilled in us a profound sense of confidence and trust.
Michelle M.
They were very well-versed in local market dynamics & were able to help us come to a listing price that maximized interest in tough market conditions.
Frank D.
They made the process easy & seamless. We were impressed with the staging tips that helps our place shine.
Domenica G.
As first-time sellers, we felt totally at ease knowing they were representing our sale; they kept us informed and confident throughout the process.
Kelly H.
Let’s list your home.
If you’re ready to list your home – or even just have a preliminary chat about the market & timing! – we’d love to hear from you. Below is our Seller Inquiry form with a few questions about you & your home. From there, we’ll connect you to an agent from our team for an initial consultation.